Click Tracking
Click tracking lets you see which links in your email signature get clicked. It's completely opt-in and designed with privacy in mind.
Enabling Click Tracking
What Gets Tracked
When enabled, Byline tracks clicks on these link types:
- CTA button — Your call-to-action button (e.g., "Book a Call").
- Website — Your website link.
- Meeting link — Your calendar booking link.
- Social icons — LinkedIn, Twitter/X, Facebook, Instagram, YouTube, GitHub.
Phone numbers (tel:) and email links (mailto:) are not tracked because they open apps directly rather than navigating to a URL.
How It Works
When click tracking is enabled, links in your signature are wrapped through Byline's tracking redirect. When someone clicks a link:
- The click is briefly routed through Byline's server.
- The click is recorded (link type, timestamp).
- The recipient is immediately redirected to the destination URL.
This happens in milliseconds — the recipient won't notice any delay.
Viewing Your Analytics
Click data is displayed in two places:
Signature Cards (Home Page)
Each signature card shows a 7-day click count badge in the top corner if click tracking is enabled and there are recent clicks. You'll also see a breakdown by link type.
Extras Tab (Editor)
Open a signature and go to the Extras tab to see detailed analytics:
- Total clicks — All-time click count.
- Last 7 days — Recent activity.
- Clicks by type — Breakdown showing which links get the most engagement (CTA, website, social links, etc.).
Privacy
Byline's click tracking is designed to be privacy-friendly:
- No cookies — No tracking cookies are set on the recipient's device.
- No fingerprinting — No browser fingerprinting or cross-site tracking.
- IP hashing — IP addresses are hashed with SHA-256 before storage. Raw IPs are never saved.
- Deduplication — The same click from the same source within 60 seconds is only counted once.
- Data retention — Click data is automatically deleted after 90 days.
- Opt-in only — Tracking is disabled by default. You must explicitly enable it per signature.